Brief:
To create a graphic line for six new wine labels, reflecting the unique characteristics of each wine and communicating the brand values: emancipation, refinement, rebirth and gratitude. The project includes the creation of a new brand, visual identity, label and packaging design, with a focus on sustainability and elegance.

Concept: The project focuses on the visual narrative of the main characteristics of each wine through simple but meaningful graphic symbols. The four main aspects of wine (acidity, smoothness, tannicity, savoriness) are represented by triangles, circles, rectangles, and rhombuses, respectively. These visual elements evoke the sensations that each wine offers to the palate, creating a distinctive and immediately recognizable graphic language. The main objective is to communicate the sensory qualities of each wine to the end consumer, while maintaining a refined and contemporary aesthetic.